Sports marketing

In this Jan. 19, 2020, photo, Kansas City Chiefs quarterback Patrick Mahomes holds the Lamar Hunt Trophy as he celebrates winning a NFL, AFC Championship football game against the Tennessee Titans in Kansas City, Mo. The most compelling dramas in the NFL this season unfolded on the field, not off of it. And any thought that the league was in jeopardy of losing its spot as America's favorite sport has been set on the back burner. (AP Photo/Colin E. Braley)
1010 WINS Newsroom
January 27, 2020 - 11:28 am
The most compelling drama in the NFL this season unfolded on the field, not off it. And any thought that the league was in jeopardy of losing its spot as America's favorite sport has been set on the back burner, which is mostly where the domestic abuse cases, national anthem controversies and even...
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FILE - In this Oct. 23, 2016, file photo, a New Orleans Saints helmet rests on the playing field before an NFL football game in Kansas City, Mo. The Saints are going to court to keep the public from seeing hundreds of emails that allegedly show team executives doing public relations damage control for the area's Roman Catholic archdiocese to help it contain the fallout from a burgeoning sexual abuse crisis. (AP Photo/Jeff Roberson, File)
1010 WINS Newsroom
January 24, 2020 - 2:04 pm
NEW ORLEANS (AP) — The New Orleans Saints are going to court to keep the public from seeing hundreds of emails that allegedly show team executives doing public relations damage control for the area's Roman Catholic archdiocese to help it contain the fallout from a burgeoning sexual abuse crisis...
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Los Angeles Lakers forward LeBron James, right, drives toward the basket as Cleveland Cavaliers forward Alfonzo McKinnie defends during the second half of an NBA basketball game, Monday, Jan. 13, 2020, in Los Angeles. The Lakers won 128-99. (AP Photo/Mark J. Terrill)
1010 WINS Newsroom
January 17, 2020 - 3:09 pm
NEW YORK (AP) — Milwaukee’s Giannis Antetokounmpo, Boston’s Jayson Tatum and Dallas’ Luka Doncic are seeing their jerseys sell more briskly than ever, the NBA said Friday when announcing its latest list of most popular merchandise. LeBron James still has the most popular jersey, part of the reason...
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FILE - In this March 19, 2019, file photo, an iPad displays the types of bets that can be placed at the Golden 1 Center's Skyloft Predictive Gaming Lounge, in Sacramento, Calif. Professional sports leagues have found a way to cash in by selling their official data to gambling companies, making the case that the leagues are creating new products for gamblers to bet on. (AP Photo/Rich Pedroncelli, File)
1010 WINS Newsroom
January 07, 2020 - 7:06 pm
ATLANTIC CITY, N.J. (AP) — Professional sports leagues struck out in their quest for a cut of sports betting money by claiming they needed payments to help protect the integrity of games. They also fumbled an attempt to claim a share of betting proceeds by saying the games are the intellectual...
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FILE - In this Aug. 31, 2019, file photo Ohio State cheerleaders yell to fans during an NCAA football game against Florida Atlantic in Columbus, Ohio. A New York-based sports network has turned to the federal courts in its trademark dispute with Ohio State University over use of the letter “O.” (AP Photo/Paul Vernon, File)
1010 WINS Newsroom
December 24, 2019 - 1:32 pm
COLUMBUS, Ohio (AP) — Oh no: A New York-based sports network has turned to the federal courts in its trademark dispute with Ohio State University over use of the letter “O.” Overtime Sports Inc., an online network focusing on high school basketball and football, has a capital O with sloping corners...
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1010 WINS Newsroom
December 10, 2019 - 8:09 pm
SAN DIEGO (AP) — Baseball is going swoosh. Nike’s logo will be on the upper right chest of Major League Baseball jerseys this year, a far a more prominent position than the Majestic Athletic logo previously on sleeves. A 10-year agreement announced last January replaced a deal announced in December...
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Free agent quarterback Colin Kaepernick participates in a workout for NFL football scouts and media, Saturday, Nov. 16, 2019, in Riverdale, Ga. (AP Photo/Todd Kirkland)
1010 WINS Newsroom
November 24, 2019 - 3:05 pm
A week after Colin Kaepernick’s NFL workout fell apart, disagreements and distrust about it remain on issues such as its timing, who was invited and who could film the quarterback. In conversations with The Associated Press, representatives from both sides blamed each other for what went wrong on...
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FILE - In this March 8, 2012, file photo, Jake Burton Carpenter, the creator of Burton Snowboards, center, speaks during a bill signing with Gov. Peter Shumlin, to the right of Burton, in Stowe, Vt. Shumlin signed a bill making skiing and snowboarding the official state sports of Vermont. Carpenter, the innovator who brought the snowboard to the masses and helped turn the sport into a billion-dollar business, has died after a recurring bout with cancer. He was 65. Officials from the company he founded, Burton Snowboards, told The Associated Press of his death Thursday, Nov. 21, 2019. (AP Photo/Toby Talbot, FIle)
1010 WINS Newsroom
November 21, 2019 - 7:25 pm
Whether you had a gold medal hanging from your neck, were just learning how to stand on a snowboard, or were one of those flustered skiers wondering where all the kids in the baggy pants were coming from, you knew the name “Burton.” Jake Burton Carpenter, the man who changed the game on the...
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1010 WINS Newsroom
October 12, 2019 - 6:36 pm
ANAHEIM, Calif. (AP) — The Los Angeles Angels say they don't know whether a longtime public relations official had been providing drugs to late pitcher Tyler Skaggs, as detailed in a report on ESPN's "Outside the Lines." Eric Kay, a 24-year employee of the Angels' PR department, told the Drug...
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New York Yankees' Aaron Judge talks to reporters during a news conference at Yankee Stadium, Thursday, Oct. 3, 2019, in New York. The Yankees will host the Minnesota Twins in the first game of an American League Division Series on Friday. (AP Photo/Seth Wenig)
1010 WINS Newsroom
October 03, 2019 - 4:51 pm
NEW YORK (AP) — Aaron Judge showed up at his news conference wearing a T-shirt with a Major League Baseball logo. Just not the logo that’s been familiar for the past half-century. On closer inspection, the silhouetted batter in white between fields of blue and red was not in a hitting position as...
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