Bloomberg launches $31 million ad buy as 2020 buzz increases, Sanders says he's 'disgusted'

David Caplan
November 22, 2019 - 5:41 pm

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NEW YORK (1010 WINS) -- As more and more signs point to a 2020 run by Michael Bloomberg, comes word that the former New York City mayor is spending at least $31 million in ad buys in multiple states -- including New York -- for next week alone, and not surprisingly, it's rubbing his potential Democratic rivals the wrong way. 

"He's done it. @MikeBloomberg has spent the most money of any candidate ever on a single week of political advertising. We're looking at $31M dollars from 11/25-12/3," Tweeted media-tracking firm Advertising Analytics Friday afternoon. 

The TV ads will begin airing on Monday in more than two dozen states, including California, Maine, Illinois, Massachusetts, and Texas, The New York Times reported.

The initial campaign will consist of 60-second ads. 

Ad servcice CMAG told ABC News that Bloomberg -- who filed paperwork with the Federal Election Commission (FEC) Thursday, legally marking his entry into the presidential race -- will spend $2.3 million in New York City.

As for other cities, The New York Times reported, citingAdvertising Analytics,  Bloomberg will spend $1.2 million in Los Angeles, $863,000 in Chicago, $754,000 in Boston, $626,000 in Houston and $611,000 in Dallas.

Bloomberg is even targetting much smaller cities, such as booking $43,000 in ads in Fargo, North Dakota. 

Democratic presidential candidate Bernie Sanders slammed the move, saying in a statement, "I’m disgusted by the idea that Michael Bloomberg or any other billionaire thinks they can circumvent the political process and spend tens of millions of dollars to buy our elections. It’s just the latest example of a rigged political system that we are going to change when we’re in the White House."

He continued, "If you can’t build grassroots support for your candidacy, you have no business running for president. The American people are sick and tired of the power of billionaires, and I suspect they won’t react well to someone trying to buy an election."

Montana governor Steve Bullock, who also is running, tweeted, "Another billionaire who thinks the Democratic nomination is for sale.”

Bloomberg has not commented on the reports.